Using YouGov, a tool that pulls data on the typical customers of different companies, a survey examined what the average profile of a customer at McDonald's looks like. The survey found that Mickey D's customers tend to be females between the ages of 25 and 39 and have a discretionary income of at least $155 a month, as reported by Business Insider.
When it comes to what they do with their free time, McDonald's customers' favorite pastimes include sleeping, watching movies at home, playing video games, and "sitting around doing as little as possible." They work in the wholesale and retail industries, law, and consumer goods. When it comes to describing themselves, McDonald's customers say they're motherly, loving, and bighearted. Oh, and most of them likely own a pet fish.